Sub Pop is a record label in Seattle, Washington that achieved fame in the late 1980s for first signing Nirvana, Soundgarden, Mudhoney and many other bands from the local Seattle music scene. They are often credited with taking the first steps towards popularizing grunge music, and have continued to achieve critical and commercial success in the new millennium, with popular indie bands such as The Postal Service and The Shins on their roster. Though often called an independent music label, Sub Pop is 49% owned by Warner Music Group, one of the largest major record labels in the world. They own a 5% stake in the Alternative Distribution Alliance, with Warner Music Group owning the other 95%.