The Manitoba Geocaching Association Inc. (MBGA) strives to advance the sport of geocaching in the Province of Manitoba by encouraging fellowship amongst Manitoba geocachers through regular social activities; fostering geocaching etiquette and responsible stewardship of public lands; raising public awareness and understanding of geocaching through effective use of media relations; ensuring access to public lands for geocaching activities by working as a liaison with public land-use agencies; and promoting geocaching as a worthwhile family-oriented outdoor activity.