Anita Jane Bryant (born March 25, 1940) is an American singer and gay rights opponent. She became widely known for her strong views against homosexuality and for her prominent campaigning in 1977 to repeal a local ordinance in Dade County, Florida, that prohibited discrimination on the basis of sexual orientation. In addition to the Florida campaign, she made public appearances in several other states in order to argue for the repeal of local anti-discrimination ordinances. As a result of her activism, she became a nationally known figure, sparking boycotts of products she advertised for.