Bronski Beat formed in 1983 when Somerville, Steinbachek and Bronski shared a three-bedroom flat at Lancaster House in Brixton. Bronski Beat signed a recording contract with London Records in 1984 after doing only nine live gigs. The band's debut single, "Smalltown Boy", of a young man discovering the joy and hardships of being gay in a small town, was a hit, peaking at No. 3 in the UK Singles Chart. The single was accompanied by a promotional video directed by Bernard Rose, showing Somerville trying to befriend an attractive diver at a swimming pool, then being attacked by the diver's homophobic mates, being returned to his family by the police and having to leave home. (The police officer was played by Colin Bell, then the marketing manager of London Records). "Smalltown Boy" reached Nº4