Choro-Q Zero (Japanese: チョロQゼロ Chorokyū Zero) is an ongoing, high-end range of pullback toy cars. It was first introduced in September 2011. Compared to the standard pullback cars, they each cost more (typically over 1,000円 JPY), due to being produced as collectibles. They also have more visual detail to make them much more closer in appearance to their full-sized, real-life counterparts. Some of the cars are also promotional variations for popular Japanese police/detective dramas, such as Abunai Deka and Seibu Keisatsu. They are also made as a product of the TomyTec brand, unlike regular Choro-Q cars, which were made as Takara-Tomy products.