They held distribution rights for five years and in this time were the main distributor of merchandise, well-known for their figures series and numerous other products. By May 2013, over ninety million individual "Moshlings" figures had been sold globally. Vivid's activity peaked in 2012/2013, and gradually since then the company released less merchandise until it was privately revealed in late 2015 that Vivid Imaginations and Mind Candy's contract had ended.