Josh Dubovie is an English singer who came to public attention in 2010 through his participation in the TV show Eurovision: Your Country Needs You!. After performing several songs and receiving high praise from the judging panel, he was chosen to represent the United Kingdom with the song That Sounds Good To Me, directly qualifying for the final as part of a Big Four nation. However, he finished in last place. Post-Contest, he has made appearances at various Eurovision-related events and in March 2013 rebranded his music as Josh James in an attempt to distance himself from the Contest.