Flip was created by Ub Iwerks, animator for the Walt Disney Studios and a personal friend of Walt Disney in 1930, at the Iwerks Studios. After a series of disputes between the two, Iwerks left Disney and went on to accept an offer from Pat Powers to open a cartoon studio of his own and receive a salary of $300 a week, an offer that Disney couldn't match at the time. Iwerks was to produce new cartoons under Powers's Celebrity Pictures auspices and distributed by Metro-Goldwyn-Mayer. The first series he was to produce was to feature a character called Tony the Frog, but Iwerks disliked the name and it was subsequently changed to Flip.