Lynda Woodruff is a fictional character portrayed by Swedish actress and singer Sarah Dawn Finer, who participated at Melodifestivalen in 2009 and co-hosted the event in 2012. Woodruff is supposed to be an English official spokesperson for the EBU, occasionally mispronouncing names and other various words (especially "Azerbaijan"), participating in strange activities, getting confused/lost, obsessing over Zlatan Ibrahimovic and driving in her car. One of her favorite expressions is "Amazing!". "Lynda Woodruff has tried -- and I emphasise tried -- to show you the wonders of Sweden."