He was originally a video game journalist, working at Kotaku and 1up.com, and was notable for writing a critical piece disparaging Halo 2. Later, he was accepted into Microsoft and Bungie Studios to be an interface between Bungie and the fan community in March 2007, and is believed to be the replacement for Kevin Paul. Luke Smith is characterized as a highly competitive player by his colleagues, and one of the most skilled Halo 3 players in Bungie Studios, and is notable for his "frank, uncensored opinions."