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Consumerism was created by bankers. The banks funded the first department stores. The plan was for the West to be the consumer of the world. Collaborative Consumption is the replacement.

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  • Collaborative Consumption
  • Collaborative consumption
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  • Consumerism was created by bankers. The banks funded the first department stores. The plan was for the West to be the consumer of the world. Collaborative Consumption is the replacement.
  • The term collaborative consumption is used to describe an economic model based on sharing, swapping, bartering, trading or renting access to products as opposed to ownership. Technology and peer communities are enabling these old market behaviours to be reinvented in ways and on a scale never possible before. From enormous marketplaces such as eBay and Craigslist, to emerging sectors such as social lending (Zopa), peer-to-peer travel (CouchSurfing, Airbnb) and car sharing (Zipcar or peer-to-peer RelayRides), Collaborative Consumption is disrupting outdated modes of business and reinventing not just what people consume but how they consume it.
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abstract
  • Consumerism was created by bankers. The banks funded the first department stores. The plan was for the West to be the consumer of the world. Collaborative Consumption is the replacement.
  • The term collaborative consumption is used to describe an economic model based on sharing, swapping, bartering, trading or renting access to products as opposed to ownership. Technology and peer communities are enabling these old market behaviours to be reinvented in ways and on a scale never possible before. From enormous marketplaces such as eBay and Craigslist, to emerging sectors such as social lending (Zopa), peer-to-peer travel (CouchSurfing, Airbnb) and car sharing (Zipcar or peer-to-peer RelayRides), Collaborative Consumption is disrupting outdated modes of business and reinventing not just what people consume but how they consume it.
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