Part of its difference in the marketplace was that it attracted writers and cartoonists from a wide range of previous disciplines. It was devised, launched and edited by Patrick Gallagher, Private Eye regular contributor Tony Husband and Mark Rodgers; although within the fiction of the comic it was "edited" by a character called Uncle Pigg (similar to 2000 AD's Tharg the Mighty). Other featured artists and writers were Husband's Private Eye colleague Haldane In 1987 Oink! was made into a computer game of the same name.