It is a "bait and switch" tactic that permits a competitor to lure consumers away from a service provider by passing off services as those of the provider, notwithstanding that the confusion is dispelled by the time of sale.
| Identifier (URI) | Rank |
|---|---|
| dbkwik:resource/k8ZP1XWra76VRKqPnMdWmA== | 5.88129e-14 |
| dbr:Initial_Interest_Confusion | 5.88129e-14 |
![[RDF Data]](/fct/images/sw-rdf-blue.png)
