For all the struggles over making sure normal television shows have "positive influences", commercials seem exempt from this. Nowhere is this more obvious than in children's breakfast cereal commercials. Children are rewarded for being brats, for discrimination, for theft, and a number of other deadly sins. Often times they even torture cartoon characters who only want a bowl of cereal, why? For their own amusement. It's only a matter of time before they get rewarded for being cereal killers. The opposite of this trope (sort of) is Delicious Fruit Pies.