Mooby first appears in Dogma, which includes a scene detailing her history: In 1989, a former kindergarten teacher created the character, who was first featured on a local television program. Two years later, the Complex Corporation purchased Mooby and broadcast the show nationally as The Mooby Fun-Time Hour. Other Mooby products mentioned in the scene include 16 records, two feature films, eight prime-time specials, videotapes, at least one CD, Mooby Magazine, and Mooby World theme parks on both coasts. Plans for a pay-per-view special, A Very Mooby Christmas, are also discussed.