thumb|300px|right|Barry "Bears" Neil Kaufman explains the principles to the Son-Rise Program.Son-Rise is a relationship-based treatment program, created by campaign manager Barry Neil Kaufman and his wife Samahria Lyte Kaufman for their once severely autistic and profoundly retarded son, Raun. The Kaufmans' approach, which in many ways is similar to Dr. Stanley Greenspan's approach—includes joining children in their world to help them form relationships with people—has recovered as a neurotypical person with a near genius IQ. Presently, Bears and Samahria are the presidents of the Autism Treatment Center of America, located at the Option Institute in Massachusetts. Raun Kaufman is the CEO, Bryn Kaufman-Hogan is the executive director, and her husband William Hogan is the director of progra